THE WORLD’S COOLEST MARATHON: A PARTNERSHIP LIKE NEVER BEFORE
- Posted by Langhoff Promotion Philippines
- On 15-Apr-2018
We, Langhoff Promotion Philippines, are proud and excited to announce our partnership with this incredible journey towards the top of the world, the FWD North Pole Marathon! Recognized by the Guiness World Records as the “Northernmost Marathon on Earth”, this event will challenge runners of different nationalities to tackle sub-zero temperature, shifting terrain, and wind chills on the frozen arctic ice of the North Pole.
In conjunction with this, FWD Life Philippines launched the “Blaze a Trail in the Arctic” campaign to give support for the marathon. According to Peter Grimes, President and CEO of FWD, they saw the marathon as a unique platform to encourage people overcome extreme challenges and to pursue their aspirations without any worries. He also added that they aim to inspire Filipinos to live life to the fullest as the company always have their back.
Louie Sangalang will be the one representing the Philippines, along with 9 other runners from across Asia, who FWD is sponsoring. Sangalang is a triathlete, a mixed martial artist, and a cancer survivor. Grimes, while talking about Sangalang, said that his resilience in overcoming life’s challenges made him the perfect choice to represent the country in the marathon. He also noted that Sangalang’s inspiring story typifies what FWD stands for: pursuing one’s passions and celebrating life without hesitation.
As an official partner for the event, we have provided FWD with promotinal items such as pens, postcards, magic mugs, USB hubs, polar bear stuffed toys, etc.
You may visit our Facebook Page for more updates regarding the marathon.