Project Description

THE CHALLENGE

As one of the world’s most sought-after confectionery brand, it is imperative for Krispy Kreme to have some nice merchandise that will go with their famous Original Glazed Doughnuts. They asked us to provide them with in-store items which are not too expensive, but premium-looking.

OUR SOLUTION

To increase Krispy Kreme’s brand recognition through their Original Glazed Doughnuts, we designed a powerbank and USB, inspired by their best selling product. It’s a great way to target the millennial generation, since they are fond of going to coffee shops, work on their laptops, or stream videos online.

Project Details

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