Build your promotion collection

GLOBAL COLLECTION

Most often a promotion collection is built from a joined global need. But to suceed it is important to realize that some markets might have different needs that need to be catered for as well. In our divers world with different cultures and lifestyles, a global strategy defines as much central targets as possible and as much local freedom as necessary.

Acting as consultants, we are able to translate and intermediate between holding demands and local desires.

First of all we structure your promotional collection into categories like standard vs. ad hoc promotional items and global vs. national items etc. Working on this basis, we examine existing work flows and communication channels, then propose how to streamline all relevant processes.

REGIONAL COLLECTION

Certain regions often have more in common culture wise and therefore are more likely to have a more similiar perception of which promotional items works in their respective national markets.

Furthermore, the shorter geographical distances in a regional set-up compared to a global set-up makes it much more managable and affordable logistic wise when smaller orders are shipped from your central warehouse facility to the respective markets.

Langhoff Promotion helps you design and source a regional collection as well as identify special national needs for local campaigns.

NATIONAL COLLECTION

If you wish to create your own national collection of promotional items for your various offices throughout the islands, we can also help you set this up. This solution will not have the same economics of scale benefits as a regional or global set-up but will logistically and financially be easier to handle.

However, please note that we only recommend this setup if you have various purchasing units and frequent consumption of promotional items.

As with the global and regional set-up, we help you analyse your varios promotional needs and create a strategic collection of items that commuicate your brand messages. 

Contact Sidse Ellegaard and Rachel Pascual This e-mail address is being protected from spambots. You need JavaScript enabled to view it to get more information about developing a promotional collection.